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Canon of Good Financial Market Practices

The financial market is the common good of all its participants, i.e. financial entities, such as natural persons, legal persons or other organizational units offering financial products or services, as well as their clients and other institutions and organizations operating on it. The basis for the sustainable development and security of the market is the ethical dimension of the activities of financial entities.

The Canon of Good Practices of the Financial Market articulates the basic values and ethical ideals that guide financial entities, and all the rules of the Canon constitute an integral, complementary whole. At the same time, the Canon gives financial entities and their local government organizations the freedom to shape and evaluate the application of ethical standards in accordance with the specificity of individual market sectors.
and various organizational solutions, as well as their achievements in creating and improving the principles of good practices.


1. Honesty
A financial entity acts honestly and prudently, respecting the legitimate interests of clients and the good of the financial market, and does not abuse its dominant position resulting from the advantage of resources, including the qualifications or competences of persons acting on its behalf.


2. Diligence and competence
A financial entity conducts its activities with due diligence, ensuring that persons acting on its behalf have appropriate professional competences and adopt an ethical attitude.


3. Dignity and trust
A financial entity acts in a manner that inspires trust and respects the dignity of customers and contractors, ensuring the transparency of its activities.


4. Resources and procedures
A financial entity has the resources and procedures necessary for the efficient performance and monitoring of its business and uses them in good faith.


5. Internal relations
A financial entity cares about shaping proper relations with its employees and associates in the spirit of mutual respect and responsibility, ensuring appropriate conditions for the performance of activities by employees and persons acting on its behalf.


6. Avoiding Conflicts of Interest
A financial entity strives to avoid conflicts of interest that could violate the legitimate interests of clients, and if, despite due diligence, such a conflict has arisen, it strives to resolve it in a manner that ensures fair and fair treatment of clients.


7. Information from customers
A financial entity strives to get to know the needs of its clients as much as possible, to the extent that it may be useful to adjust its offer, scope or level of services provided to the clients' situation.


8. Protection of customer information
The financial entity protects customer information and ensures that this information is used lawfully.


9. Information for customers
The financial entity provides the customer with clear and reliable information about the products and services offered and the related costs, risks and possible benefits, making it easier for the customer to make the right choice.


10. Profiling of services
A financial entity applies uniform, substantively justified criteria to clients, which may differentiate its offer, scope or level of services provided depending on the client's situation or the profile of the client group, which does not exclude the possibility of individual negotiation of contract terms.


11. Reliable advertising
When conducting advertising activities, a financial entity is guided by the principles of fair competition and ensures that the information provided is reliable and not misleading, in particular with regard to the risk associated with possible benefits.


12. Customer complaints
The financial entity carefully, reliably and in a timely manner handles complaints from clients, using, if necessary, mediation and amicable forms of dispute resolution.


13. Mutual relations and fair competition
Financial entities in their mutual relations follow good commercial practices with respect to the principles of fair competition.


14. Settlement of mutual disputes
Financial entities endeavor to resolve mutual disputes, making use of mediation and amicable forms of settling them whenever possible.


15. Activities for the development of the market
Financial entities, without infringing their own interests and maintaining professional secrecy and trade secrets, cooperate in promoting good market practices and corporate governance and, as far as possible, in eliminating from economic practice phenomena that hinder the development of the financial market, in particular unfair, unreliable or non-compliant activities. principles set out in the Canon.


16. Application of the Canon
A financial entity that has adopted the Canon for application ensures that all its employees and other persons acting on its behalf are familiar with the Canon and comply with its principles, and makes the full content of the Canon available to its clients and contractors

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